Benefit from more accurate pipeline predictions
Important
This content is archived and is not being updated. For the latest documentation, see Microsoft Dynamics 365 product documentation. For the latest release plans, see Dynamics 365 and Microsoft Power Platform release plans.
| Enabled for | Public preview | General availability |
|---|---|---|
| Admins, makers, or analysts, automatically |  Jun 1, 2020 |
Jun 18, 2020 |
Business value
With competitive pressure growing, sellers are pressed to sell faster. Accelerating selling depends on engaging with the right customers, on leads most likely to convert, and on opportunities most likely to close as won. Time spent on a lost lead or opportunity is the time that could be invested in closing another deal.
With the growing abundance of data, there is an opportunity for every sales organization to benefit from Dynamics 365 Sales Insights, powering resource allocation and intelligent pipeline management with machine learning models, to direct sellers to the next best customer engagement.
Predictive lead and opportunity scoring provides sellers with meaningful predictions, guiding toward the next best customer, and ensuring time is spent with those leads and opportunities most likely to convert or close as won, respectively.
Feature details
- Gain a deeper understanding of scores: Benefit from extended score explanations to help better understand the reasoning behind every score.
- Benefit from models informed by a wider set of signals: Calculate predictive lead and opportunity scores accounting for a wider set of signals, including custom related entities for opportunity scores.