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Bid landscape feed

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Important

This feed is not available to Microsoft Invest clients.

The Log-Level Bid Landscape Feed helps you gain insight into the demand for your inventory based on auctions involving a randomly selected set of 1% of the users on our platform. This feed contains the top fifteen bids, with one row per bid. This includes the winning bid. Please note that the winning bid may or may not have been the highest bid due to your ad quality or yield management settings.

Note

Each user is randomly and evenly assigned to one of the 1000 separate user groups; once assigned to a group, a user stays in that group. This log covers auctions for users with a user_group_id that is less than or equal to 10. We track the timestamp and auction ID for each.

The Xandr internal name for this feed is bid_landscape_feed.

Scope

Both eligible and ineligible bids from external bidders are covered by this feed, but only eligible bids from Xandr's bidder are covered. This is because bids from external bidders are checked against the seller's ad quality settings after the bids are sent, whereas bids from Xandr's bidder (bidder_id 2) are checked against the seller's ad quality settings before the bids are sent. Therefore, bids reported for bidder_id 2 will always have been eligible and will usually be shown with bid_reject_reason 0.

Sequence

The columns below are listed in the same order in which they appear in the log-level feed file (top to bottom here, left to right in the file).

Integer key

  • tinyint = 1 byte (8 bit)
  • smallint = 2 byte (16 bit)
  • int = 4 byte (32 bit)
  • bigint = 8 byte (64 bit)

Columns

Note

Microsoft Advertising may need to remove values for certain log level data (LLD) fields in order to comply with current data sharing restrictions.

Column Index Column Name Type Description
01 date_time UNIX Epoch time The date and time of the bid (e.g., 1526057561 which would need to be translated to Friday, May 11, 2018 4:52:41 PM (UTC)).
02 auction_id_64 bigint The ID of the Xandr auction that included the bid.
03 user_id_64 bigint The ID of the user associated with the bid.
04 brand_id int The ID of the brand for the creative that was bid.
05 creative_id int The ID of the creative that was bid.
06 actual_bid_price numeric The actual price of the bid (in USD), net of Xandr fees.
For fixed price deals, this field will contain the value that was used for price ranking in the auction. Buyer bid price will be in raw_net_bid_price.
07 biased_bid_price numeric The biased price of the bid (in USD), if yield management biases were applied to the buyer.
08 bid_reject_reason tinyint The reason that the bid was rejected. See Bid Reject Codes below.
09 ym_floor_id int The ID of the yield management floor that was applied to the buyer, if any.
10 ym_bias_id int The ID of the yield management bias that was applied to the buyer, if any.
11 bidder_id int The ID of the bidder.
12 buyer_member_id int The ID of the buying member.
13 seller_member_id int The ID of the selling member.
14 total_bid_modifier numeric The total amount added to or deducted from the bid due to yield management biases and/or modifiers, if any.
15 exclusivity_level tinyint When the impbus determines the winning bid for the auction, bids with higher values get precedence over bids with lower values. Sellers can use this information to run auction simulations. Allowed values:
- 0 = Learn bid on a non-prefer learn impression or give up bid
- 1 = Non exclusive
- 2 = Exclusive
- 3 = Learn bid on a prefer-learn impression
16 ym_auction_tier_id int If applicable, the ID of the Yield Management Auction Tier into which this bid was categorized. Tiers have a priority, and bids in tiers of higher priority get preference over bids in tiers of lower priority. Sellers can use this information to run auction simulations. For more information, see the Yield Management Auction Tier Service.
17 hard_floor numeric The hard floor specified in the seller's Yield Management Profile, in the currency set by the publisher. Defaults to 0 if there was no hard floor on the Yield Management profile.
18 modified_hard_floor numeric The floor actually applied in the auction in USD. This can differ from the value of hard_floor due to floor optimization and floor modifiers. Defaults to 0 if there was no hard floor applied in the auction.
19 soft_floor numeric The soft floor (in the seller's local currency) specified in the seller's Yield Management Profile. Defaults to 0 if there was no soft floor on the Yield Management profile.
20 modified_soft_floor numeric The soft floor (in USD) that is actually supplied in the auction. This can differ from the value in soft_floor due to floor optimization and floor modifiers. Defaults to 0 if there was no soft floor applied in the auction.
21 bid_payment_type tinyint How the buyer was to have paid for the impression:
- 0 = CPM
- 1 = CPC or CPA
Defaults to 0.
22 is_winning_bid tinyint Whether this bid won the impression:
- 0 = no
- 1 = yes
23 deal_id int The ID of the deal that was used to coordinate this bid on your inventory. Defaults to 0 if no deal was used.
24 ad_profile_id int The publisher-level ad profile ID that was applied to this impression. This is used during bid rejection analysis to let the seller know which ad profile allowed or blocked the creative. Defaults to 0 if no publisher-level ad profile was used. Note that this value will never be the global ad profile.
25 is_mediated_bid tinyint Whether this bid is coming from mediated demand:
- 0 = standard
- 1 = mediation
26 raw_net_bid_price numeric The buyer's bid converted to USD less the buyer and seller deductions.
This value will be identical to the actual_bid_price value unless fixed price deals are in place. For a fixed price deal, the raw_net_bid_price is the actual bid from the buyer.
27 external_request_id string (100) Specifies the seller's own auction ID that ties the impression back to their own data feeds. (See external_request_id under Standard Feed.)
28 bid_price_type int The type of bid price that was used to bid on this impression:
- 0 - BID_RESPONSE_TYPE_CPM: A standard or "regular" CPM bid price.
- 1 - BID_RESPONSE_TYPE_PCPM: A bid price from a Guaranteed Delivery line item with an impression goal. For more information about the available goal types for these line items, see Guaranteed Delivery.
- 2 - BID_RESPONSE_TYPE_LEARN: A "learn" bid price from a buy-side object that was trying to optimize. For more information about learn bids from a buy-side perspective, see Targeted Learn.
- 3 - BID_RESPONSE_TYPE_CPVM: A bid price where buyers pay only for impressions that are measured “viewable”. See vCPM Payment Type for more information.
29 hashed_user_id_64 bytes The hashed version of the Xandr 64-bit User ID which will we provided as a proxy in certain cases where Xandr is unable to provide the real user_id_64. You will not be able to target users via their hashed user ID. However you can use this identifier to calculate unique users, user frequency, and user recency. An example is provided below:
user_id_64:
XXXXXX304391387YYYY
hashed_user_id_64:
0000f47b074866470613d9397f0bd7efa78c7adec992aac5e117cbe2d55993a94767

Note: If you receive the user_id_64 version of this field, you will not received the hashed version.
30 partition_time_millis UNIX Epoch time The hourly partition any record row falls into, represented as a UNIX Epoch timestamp value (in milliseconds). Useful for defining hourly partitions when loading into a database or data warehouse. For the Avro format, this field is given the timestamp-millis logical type for native timestamp detection. For example, 1568077200000 can also be represented as Tuesday, September 10, 2019 1 AM (UTC).

Bid reject codes

The following codes appear in the bid_reject_reason column to indicate why a bid was rejected.

Code NEC (Notify Error Code) Code BRR (Bid Reject Reason) Description
0 NEC_UNKNOWN 900 BRR_OTHER Unknown error
10 NEC_REQUEST_TIMEOUT 202 BRR_REQUEST_TIMEOUT Request timed out
11 NEC_REQUEST_THROTTLED_ABORTED 203 BRR_REQUEST_THROTTLED_ABORTED Request throttled or aborted
12 NEC_CONNECTION_ERROR 204 BRR_CONNECTION_ERROR Connection error
13 NEC_INV_HTTP_CODE 205 BRR_INV_HTTP_CODE Invalid HTTP response code
14 NEC_JSON_PARSING_ERROR 206 BRR_JSON_PARSING_ERROR JSON parsing error
15 NEC_XML_PARSING_ERROR 207 BRR_XML_PARSING_ERROR XML parsing error
16 NEC_BID_RESPONSE_PARSING_ERROR 208 BRR_BID_RESPONSE_PARSING_ERROR Bid response parsing error
50 NEC_NO_AD_TAG_IN_RESP 209 BRR_NO_AD_TAG_IN_RESP No ad tag in response
51 NEC_NO_ACTIONS_TAG_IN_RESP 210 BRR_NO_ACTIONS_TAG_IN_RESP No actions tag in response
52 NEC_NO_IMPURL_TAG_IN_RESP 211 BRR_NO_IMPURL_TAG_IN_RESP No impurl tag in response
53 NEC_NO_CLICK_ACTION_IN_RESP 212 BRR_NO_CLICK_ACTION_IN_RESP No click action in response
54 NEC_NO_ASSETS_TAG_IN_RESP 213 BRR_NO_ASSETS_TAG_IN_RESP No assets tag in response
55 NEC_BAD_CR_FORMAT_IN_RESP 214 BRR_BAD_CR_FORMAT_IN_RESP Incorrect creative format in response
60 NEC_RESP_TOO_LONG 215 BRR_RESP_TOO_LONG Response too long
61 NEC_NO_PRICE 216 BRR_NO_PRICE No price received from bidder
62 NEC_NO_CREATIVE_ID 217 BRR_NO_CREATIVE_ID No creative id received from bidder
63 NEC_BAD_LANDING_PAGE 218 BRR_BAD_LANDING_PAGE Invalid creative landing page received from bidder
64 NEC_NO_DROP_LOG_URL 219 BRR_NO_DROP_LOG_URL No drop log url received from bidder
102 NEC_CREATIVE_NOT_FOUND 503 BRR_CREATIVE_NOT_FOUND Creative was not found
103 NEC_CREATIVE_MALICIOUS 504 BRR_CREATIVE_MALICIOUS Creative is malicious
104 NEC_CREATIVE_NOT_SSL 501 BRR_CREATIVE_NOT_SSL Creative is not ssl_approved for a secure auction
105 NEC_CREATIVE_NOT_OWNED 505 BRR_CREATIVE_NOT_OWNED Creative does not belong to response member
106 NEC_CREATIVE_WRONG_SIZE 506 BRR_CREATIVE_WRONG_SIZE Creative size doesn't match tag sizes
107 NEC_CREATIVE_NOT_VAST 507 BRR_CREATIVE_NOT_VAST Creative not in VAST format
108 NEC_CREATIVE_HASNT_VAST_SUBTYPE 508 BRR_CREATIVE_HASNT_VAST_SUBTYPE Creative does not have VAST media subtype for VAST tag
109 NEC_CREATIVE_HAS_VAST_SUBTYPE 509 BRR_CREATIVE_HAS_VAST_SUBTYPE Creative has VAST media_subtype for non-VAST tag
110 NEC_CREATIVE_HAS_FLASH 510 BRR_CREATIVE_HAS_FLASH Flash creative returned for user that doesn't have flash
111 NEC_CREATIVE_BAD_FORMAT 511 BRR_CREATIVE_BAD_FORMAT Creative format is not allowed by site
112 NEC_CREATIVE_BAD_CLICK_ACTION 512 BRR_CREATIVE_BAD_CLICK_ACTION Creative click action is not allowed by site
113 NEC_CREATIVE_BAD_MEDIA_TYPE 513 BRR_CREATIVE_BAD_MEDIA_TYPE Creative has an invalid media type
114 NEC_CREATIVE_INITIATES_POP 514 BRR_CREATIVE_INITIATES_POP Creative initiates pop
115 NEC_CREATIVE_MISSING_CLICK 515 BRR_CREATIVE_MISSING_CLICK Creative has no click url
116 NEC_CREATIVE_NO_LANDING_PAGE 516 BRR_CREATIVE_NO_LANDING_PAGE Creative has no landing page url
117 NEC_CREATIVE_BANNED 517 BRR_CREATIVE_BANNED Creative is banned by bid_request
118 NEC_CREATIVE_BAD_CCRT 518 BRR_CREATIVE_BAD_CCRT Creative has an inactive or non-existent CCRT
119 NEC_CREATIVE_TEMPLATE_HAS_NO_CONTENT_JS 519 BRR_CREATIVE_TEMPLATE_HAS_NO_CONTENT_JS Creative has no content js in template for JS tag
120 NEC_CREATIVE_TEMPLATE_HAS_NO_CONTENT_JS_OR_HTML 520 BRR_CREATIVE_TEMPLATE_HAS_NO_CONTENT_JS_OR_HTML Creative has no content js or html in template for IFRAME tag
121 NEC_CREATIVE_TEMPLATE_HAS_NO_CONTENT_XML 521 BRR_CREATIVE_TEMPLATE_HAS_NO_CONTENT_XML Creative has no content xml in template for VAST tag
122 NEC_CREATIVE_NOT_ALLOWED_BY_SELLER 522 BRR_CREATIVE_NOT_ALLOWED_BY_SELLER Creative with format is not allowed by seller
123 NEC_CREATIVE_FAIL_ADVERTISER_EXCLUSION 902 BRR_OTHER_ADVERTISER_EXCLUSION Creative fails advertiser exclusion
124 NEC_CREATIVE_BAD_MIMES 523 BRR_CREATIVE_BAD_MIMES Creative does not have valid MIME type
125 NEC_CREATIVE_SUSPICIOUS 524 BRR_CREATIVE_SUSPICIOUS Creative is suspicious
126 NEC_CREATIVE_MEDIATION_NOT_SUPPORTED 525 BRR_CREATIVE_MEDIATION_NOT_SUPPORTED Mediated creative is not supported
127 NEC_CREATIVE_LEGACY_VAST_NOT_SUPPORTED 526 BRR_CREATIVE_LEGACY_VAST_NOT_SUPPORTED Legacy vast creative is not supported
128 NEC_CREATIVE_BAD_VIDEO_PROTOCOL 527 BRR_CREATIVE_BAD_VIDEO_PROTOCOL Creative requires a vast version that is not supported by the placement
129 NEC_NATIVE_WRONG_CREATIVE_ID 528 BRR_NATIVE_WRONG_CREATIVE_ID Native assets point to wrong creative instead of creative
130 NEC_NATIVE_MISSING_ASSET_DATA 529 BRR_NATIVE_MISSING_ASSET_DATA Native creative does not match title or data asset requirements
131 NEC_NATIVE_MISSING_ASSET_IMAGE 530 BRR_NATIVE_MISSING_ASSET_IMAGE Native creative does not match image asset requirements
132 NEC_NATIVE_NO_VALID_ASSET 531 BRR_NATIVE_NO_VALID_ASSET Native creative has no valid data for any assets
133 NEC_NATIVE_NOT_RENDERABLE 532 BRR_NATIVE_NOT_RENDERABLE Native creative is not renderable
134 NEC_CREATIVE_BAD_CONTENT_SOURCE 533 BRR_CREATIVE_BAD_CONTENT_SOURCE Creative comes from bad source
135 NEC_NATIVE_MISSING_ASSET_VIDEO 534 BRR_NATIVE_MISSING_ASSET_VIDEO Native creative does not match video asset requirements
136 NEC_CREATIVE_MISSING_ELEMENT 535 BRR_CREATIVE_MISSING_ELEMENT Creative missing element(s)
137 NEC_CREATIVE_INACTIVE 536 BRR_CREATIVE_INACTIVE Creative is inactive
138 NEC_CREATIVE_GDPR_MISSING_VENDOR 556 BRR_CREATIVE_GDPR_MISSING_VENDOR Creative has one or more unrecognized vendor(s)
139 NEC_CREATIVE_GDPR_UNAPPROVED_VENDOR 557 BRR_CREATIVE_GDPR_UNAPPROVED_VENDOR Creative has one or more vendor(s) lacking user consent
158 NEC_CREATIVE_IGNORE_BY_DEBUG_SETTING 579 BRR_CREATIVE_IGNORE_BY_DEBUG_SETTING Creative is ignored from the rtp_debug_settings
171 NEC_CURATED_DEAL_BRAND_BANNED 356 BRR_BLOCKED_BY_CURATED_DEAL_BRAND Creative brand banned on curated deal
172 NEC_CURATED_DEAL_CATEGORY_BANNED 357 BRR_BLOCKED_BY_CURATED_DEAL_CATEGORY Creative category banned on curated deal
173 NEC_CURATED_DEAL_ADSERVER_BANNED 358 BRR_BLOCKED_BY_CURATED_DEAL_ADSERVER Creative adserver banned on curated deal
174 NEC_CURATED_DEAL_LANGUAGE_BANNED 359 BRR_BLOCKED_BY_CURATED_DEAL_LANGUAGE Creative language banned on curated deal
175 NEC_CURATED_MEMBER_BRAND_BANNED 360 BRR_BLOCKED_BY_CURATED_MEMBER_BRAND Creative brand banned on curator member
176 NEC_CURATED_MEMBER_CATEGORY_BANNED 361 BRR_BLOCKED_BY_CURATED_MEMBER_CATEGORY Creative category banned on curator member
177 NEC_CURATED_MEMBER_ADSERVER_BANNED 362 BRR_BLOCKED_BY_CURATED_MEMBER_ADSERVER Creative adserver banned on curator member
178 NEC_CURATED_MEMBER_LANGUAGE_BANNED 363 BRR_BLOCKED_BY_CURATED_MEMBER_LANGUAGE Creative language banned on curator member
179 NEC_BID_DSA_TRANSPARENCY_FAIL 422 BRR_BID_DSA_TRANSPARENCY_FAIL Bid rejected due to failing transparency check
201 NEC_RESP_WRONG_AUCTION_ID 220 BRR_RESP_WRONG_AUCTION_ID Auction ID does not match request
202 NEC_MEMBER_MISSING 221 BRR_MEMBER_MISSING No member ID sent in response
203 NEC_MEMBER_INACTIVE 222 BRR_MEMBER_INACTIVE Inactive member
204 NEC_MEMBER_NO_CONTRACT 223 BRR_MEMBER_NO_CONTRACT Member has no contract
205 NEC_MEMBER_NO_BUDGET 224 BRR_MEMBER_NO_BUDGET Member safety budget
207 NEC_BIDDER_NON_OWNING 225 BRR_BIDDER_NON_OWNING Exclusive bid from non-owning bidder
208 NEC_MEMBER_NOT_IN_BIDDER 226 BRR_MEMBER_NOT_IN_BIDDER Bid from member not associated to bidder
209 NEC_INVALID_ROADBLOCK 227 BRR_INVALID_ROADBLOCK Roadblock bid from non-owning member
210 NEC_MEMBER_NOT_ELIGIBLE 228 BRR_MEMBER_NOT_ELIGIBLE Member is not eligible to bid
211 NEC_DEAL_MISSING 229 BRR_DEAL_MISSING Member is not eligible to bid without deals
301 NEC_NO_PRICE_NONEXCLUSIVE 230 BRR_NO_PRICE_NONEXCLUSIVE No price set on non-exclusive bid response
302 NEC_INVALID_CURRENCY 231 BRR_INVALID_CURRENCY Bid from member specifies an invalid currency
304 NEC_NEGATIVE_BID 400 BRR_BELOW_FLOOR Effective revenue share less than 0
306 NEC_BID_BELOW_RESERVE 400 BRR_BELOW_FLOOR Net bid was lower than reserve price
347 NEC_BELOW_FLOOR_YM 401 BRR_BELOW_FLOOR_YM Bid is below yield management floor price.
307 NEC_NO_CREATIVE_FOUND_BY_CODE 537 BRR_NO_CREATIVE_FOUND_BY_CODE Creative expired or not found by code
308 NEC_DEAL_NOT_AVAILABLE 201 BRR_DEAL_NOT_AVAILABLE Deal is not available for auction
309 NEC_DEAL_NO_MEMBER 201 BRR_DEAL_NOT_AVAILABLE Deal is not available to buying member
310 NEC_DEAL_BELOW_FLOOR 606 BRR_BLOCKED_BY_DEAL_BELOW_FLOOR Bid is below the deal floor
311 NEC_DEAL_BRAND_BANNED 605 BRR_BLOCKED_BY_DEAL_BRAND Creative brand banned on deal
312 NEC_DEAL_INVALID_SIZE 608 BRR_BLOCKED_BY_DEAL_SIZE Deal bans size
313 NEC_VIDEO_UNSUPPORTED_ATTRIBUTE 538 BRR_VIDEO_UNSUPPORTED_ATTRIBUTE Creative has unsupported video attribute
314 NEC_FAIL_MIN_DURATION 539 BRR_FAIL_MIN_DURATION Creative duration fails minimum duration
315 NEC_FAIL_MAX_DURATION 540 BRR_FAIL_MAX_DURATION Creative duration exceeds maximum duration
316 NEC_VAST_MISSING_LINEAR_ELEMENT 541 BRR_VAST_MISSING_LINEAR_ELEMENT Creative is missing a linear element required for VAST
317 NEC_VIDEO_MISSING_ATTRIBUTE 542 BRR_VIDEO_MISSING_ATTRIBUTE Creative is missing a video_attributes object
318 NEC_DEAL_SEGMENT_ADDS_NOT_ALLOWED_VIEW 901 BRR_OTHER_DATA_PROTECTION Deal bans segment adds on view
319 NEC_DEAL_SEGMENT_ADDS_NOT_ALLOWED_CLICK 901 BRR_OTHER_DATA_PROTECTION Deal bans segment adds on click
320 NEC_FAIL_VIDEO_FRAMEWORK 543 BRR_FAIL_VIDEO_FRAMEWORK Creative video framework is not supported
321 NEC_SPEND_PROTECT_INELIGIBLE 900 BRR_OTHER Auction is not spend protection eligible
322 NEC_DEAL_LANGUAGE_BANNED 602 BRR_BLOCKED_BY_DEAL_LANGUAGE Creative language banned on deal
323 NEC_DEAL_TECHNICAL_ATTRIBUTE_BANNED 603 BRR_BLOCKED_BY_DEAL_TECHNICAL_ATTRIBUTE Creative technical attribute banned on deal
324 NEC_DEAL_CREATIVE_BANNED 601 BRR_BLOCKED_BY_DEAL_CREATIVE Creative banned on deal
325 NEC_DEAL_CATEGORY_BANNED 604 BRR_BLOCKED_BY_DEAL_CATEGORY Creative category banned on deal
326 NEC_DEAL_BAD_MEDIA_TYPE 607 BRR_BLOCKED_BY_DEAL_MEDIA_SUBTYPE Deal does not have supported media (sub)type for creative
327 NEC_DEAL_INVALID_PAYMENT_TYPE 609 BRR_BLOCKED_BY_DEAL_PAYMENT_TYPE Deal does not support bid payment type
328 NEC_SPEND_PROTECT_INVALID_ID 900 BRR_OTHER Spend protection pixel ID invalid
329 NEC_FAIL_BITRATE 544 BRR_FAIL_BITRATE Creative does not have bitrate in range
330 NEC_VAST_UNKNOWN_TYPE 545 BRR_VAST_UNKNOWN_TYPE Creative has creative_video_attribute with vast_type unrecognized by impbus
331 NEC_VAST_MISSING_INLINE 546 BRR_VAST_MISSING_INLINE Creative is missing creative_vast_inline required for VAST
332 NEC_VAST_MISSING_INLINE_LINEAR 547 BRR_VAST_MISSING_INLINE_LINEAR Creative is missing creative_vast_inline_linear required for VAST
333 NEC_VAST_MISSING_INLINE_LINEAR_MEDIA 548 BRR_VAST_MISSING_INLINE_LINEAR_MEDIA Creative is missing creative_vast_inline_linear media_files required for VAST
334 NEC_VAST_MISSING_DURATION 549 BRR_VAST_MISSING_DURATION Creative does not have a specified duration required for inline VAST
334 NEC_DEAL_ADSERVER_BANNED 610 BRR_BLOCKED_BY_DEAL_ADSERVER Creative ad-server banned on deal
335 NEC_INVALID_PAYMENT_TYPE 232 BRR_INVALID_PAYMENT_TYPE Invalid payment type
336 NEC_VIEWABILITY_DETECTION_DISABLED 233 BRR_VIEWABILITY_DETECTION_DISABLED Viewability detection required for view payment
337 NEC_ETV_DISABLED 234 BRR_ETV_DISABLED Exchange traded view marketplace is disabled for member
338 NEC_VAST_MISSING_VIDEO 550 BRR_VAST_MISSING_VIDEO Creative is missing video required for VAST
339 NEC_FAIL_MEDIA_FILE_WIDTH 551 BRR_FAIL_MEDIA_FILE_WIDTH Creative does not have a media file that meets width requirements
340 NEC_FAIL_MEDIA_FILE_HEIGHT 552 BRR_FAIL_MEDIA_FILE_HEIGHT Creative does not have a media file that meets height requirements
341 NEC_FAIL_MEDIA_FILE_MIN_WIDTH 553 BRR_FAIL_MEDIA_FILE_MIN_WIDTH Creative does not have a media file that meets minimum width requirements
342 NEC_FAIL_MEDIA_FILE_MIN_HEIGHT 554 BRR_FAIL_MEDIA_FILE_MIN_HEIGHT Creative does not have a media file that meets minimum height requirements
343 NEC_FAIL_MEDIA_FILE_ASPECT_RATIO 555 BRR_FAIL_MEDIA_FILE_ASPECT_RATIO Creative does not have a media file that meets aspect ratio requirements
347 NEC_BELOW_FLOOR_YM 401 BRR_BELOW_FLOOR_YM Bid is below the ym_floor price
348 NEC_CURATION_DISALLOWED_FOR_GO_BID 614 BRR_CURATION_DISALLOWED_FOR_GO_BID Guaranteed outcome bids are not allowed on curated deals
349 NEC_DEAL_FAIL_ADVERTISER_EXCLUSION 615 BRR_COMPETITIVE_EXCLUSION_BY_DEAL Bid is rejected due to exclusion set on deal's advertiser
350 NEC_SELLER_DEAL_DISALLOWED_FOR_GO_BID 616 BRR_SELLER_DEAL_DISALLOWED_FOR_GO_BID Guaranteed outcome bids are not allowed on seller deals
403 NEC_AD_PROFILE_MEMBER 307 BRR_BLOCKED_BY_AP_MEMBER Buying member banned on member's ad profile
404 NEC_AD_PROFILE_CREATIVE 301 BRR_BLOCKED_BY_AP_CREATIVE Creative banned on member's ad profile
405 NEC_AD_PROFILE_CR_UNAUDITED 308 BRR_BLOCKED_BY_AP_AUDIT_STATUS Unaudited creative banned on member's ad profile
406 NEC_AD_PROFILE_CR_ATTRIBUTE 303 BRR_BLOCKED_BY_AP_TECHNICAL_ATTRIBUTE Creative technical_attribute banned on member's ad profile
407 NEC_AD_PROFILE_CR_CATEGORY 304 BRR_BLOCKED_BY_AP_CATEGORY Creative category banned on member's ad profile
408 NEC_AD_PROFILE_CR_BRAND 305 BRR_BLOCKED_BY_AP_BRAND Creative brand banned on member's ad profile
409 NEC_AD_PROFILE_CR_LANGUAGE 302 BRR_BLOCKED_BY_AP_LANGUAGE Creative language banned on member's ad profile
410 NEC_AD_PROFILE_CR_ADSERVER 306 BRR_BLOCKED_BY_AP_ADSERVER Creative ad-server banned on member's ad profile
411 NEC_DYNAMIC_LANGUAGE_BANNED 702 BRR_BLOCKED_BY_DYNAMIC_LANGUAGE Creative language banned on dynamic exclusions
412 NEC_DYNAMIC_TECHNICAL_ATTRIBUTE_BANNED 703 BRR_BLOCKED_BY_DYNAMIC_TECHNICAL_ATTRIBUTE Creative technical attribute banned on dynamic exclusions
413 NEC_DYNAMIC_ADSERVER_BANNED 700 BRR_BLOCKED_BY_DYNAMIC_ADSERVER Creative ad-server banned on dynamic exclusions
414 NEC_DYNAMIC_CATEGORY_BANNED 704 BRR_BLOCKED_BY_DYNAMIC_CATEGORY Creative category banned on dynamic exclusions
415 NEC_DYNAMIC_BRAND_BANNED 701 BRR_BLOCKED_BY_DYNAMIC_BRAND Creative brand banned on dynamic exclusions
417 NEC_AD_PROFILE_UNKNOWN_DYNAMIC_BRAND 705 BRR_AD_PROFILE_UNKNOWN_DYNAMIC_BRAND Ad profile contains brand or category restrictions, and dynamic brand is unknown
418 NEC_AD_PROFILE_UNKNOWN_DYNAMIC_LANGUAGE 706 BRR_AD_PROFILE_UNKNOWN_DYNAMIC_LANGUAGE Ad profile contains language restrictions, and dynamic language is unknown
420 NEC_CATEGORY_REQ_ALLOWLIST 304 BRR_BLOCKED_BY_AP_CATEGORY Creative category requires allow-listing
421 NEC_BID_PAGE_CAPPED 402 BRR_PAGE_CAPPED Bid is rejected due to page cap
1000 NEC_NO_MEMBERS 235 BRR_NO_MEMBERS No eligible members
1001 NEC_BIDDER_UNAVAILABLE 236 BRR_BIDDER_UNAVAILABLE Bidder not available
1002 NEC_NO_BID_URI 237 BRR_NO_BID_URI No bid URI set